OK, so I was thinking about my post from last night and
what I was saying about not posting regularly and feeling
a bit bad about it….
Well, I decided that I might be being a little too hard on
myself.
What I mean is, since my mission is to build a publishing
empire what that means is that I’m going to have a learning
curve.
So, while there may be long time periods of not posting
here that doesn’t mean that I am just sitting on my thumbs
or hanging out drinking beer every night.
What I’m really doing is getting an education. I’m studying
marketing, reading the books, investing in the home study
courses, live workshops, the whole nine.
Where I need to step up and improve is in my reporting.
Reporting what I’m finding and what I’m studying and what
I’m putting into practice from all of that studying.
I just wanted to get that off my chest and let you know that
I’m going to be a better reporter for you.
And, I’d also like to ask that anyone who may be reading this
and they either are interested in starting their own journey
into online entrepreneurship or are already having success
online, that you please comment and share your experiences,
findings and what you are studying and what you are learning.
We can make this our own mastermind right here on this
blog. And, we all know how important the mastermind
concept is from the book “Think and Grow Rich” right?
I’m sure you’ve read it. I’ve read it 3 times.
(What can I say? I may have some reading retention issues)
Anyway, on with the Frank Kern insights….
If you’re a student of Internet Marketing or even marketing
in general, than you have no doubt heard of Frank Kern.
He’s one of the Godfather’s of Internet Marketing.
As I’ve mentioned, I’m investing alot of time and money
into my own marketing education.
One of the programs that I’m a member of and study
is one of Frank Kern’s programs called InfoMillionaire.
He and his cousin Trey have a monthly membership where
they share their tactics and techniques.
I just finished watching an interview on that membership
site where Frank Kern sits down with Joe Polish (another
marketing legend) and they give some awesome insight
into Information Marketing.
Here’s the insight that inspired this post (hence the title
of this post). Frank was talking about what it takes to
be successful in Internet Marketing and being a marketer.
Or, being good at anything, for that matter.
He said,
“The difference is in dabbling and deciding”.
Joe Polish gave some interesting and disheartening
statistics about the odds of making it in the Information
Marketing business. (Pre-Internet)
Joe said something like only one out of 70,000 will
ever make it big in this business!
One in seventy thousand!
I don’t know if those stats are anywhere near to being
true or should be taken with a grain of salt. Either way,
not very good odds for me or you in building an Information
Publishing empire.
But, the good news is that what Frank was talking about
is that the reason there are so many failures in this business
is because very, very, very few people actually take action
and do something.
I know this to be true because I have done it myself.
I’ve bought home study courses on how to make money
doing this or that and never even read one page of the
entire course!
It’s the weirdest thing. And, maybe you’ve had similar
experiences. I’ll buy a course about how to make money
doing this or that (some very inexpensive others
astronomically expensive), and never even study them!
It’s like I fulfill some weird craving by just buying the
course. And, keep searching for the next “shiny object”
that I can buy about how to make money so that I can
satisfy my hunger once again.
All the while never taking action on what I’ve learned.
Or, dabbling instead of deciding, as Frank says.
He said, “You can’t dabble your way to riches”.
How true that is.
You’ve got to DECIDE that what you are going
to do is make money on the internet! And then,
do whatever it takes to make that happen….
Whatever it takes!
So, I ask you my friends, are you going to
continue to “dabble” in making money online?
Or, are we going to DECIDE to build a real
business and more importantly a real life?
I pick the latter.
I for one have made the decision.
It’s now time to execute the plan…..
Let’s do this!
Talk soon,
Jed
